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SEO Manager

Aix-en-Provence, Provence-Alpes-Côte-d’Azur, FranceMarketing

Hi from the Instapro Group 👋🏼

We're the technology company behind a home services revolution. Our mission is to help tradespeople get the work they want and homeowners hire the tradespeople they need.

At Instapro, every team member’s perspective and experience advances our mission. We are committed to creating a workplace that reflects the communities we serve. We work hard to mitigate biases in our recruitment process and foster a welcoming and inclusive environment.

Job description

We are currently in search of an experienced SEO Manager to join our SEO team. The primary focus of this role is to enhance our company's organic search rankings through effective search engine optimization techniques across Instapro's portfolio.

As the SEO Manager, you will be entrusted with the responsibility of crafting and optimising superior content to enhance search engine rankings and drive traffic to the Instapro websites. You will have strong technical SEO acumen, expertise in identifying target keywords, developing strategies, and working with cross-functional teams will be essential to our success. You will be a driving force in analysing data, tracking the success of campaigns, and communicating results to senior business leaders.

Your role includes the following:

  • Proactively devise and implement innovative SEO strategies and initiatives in conjunction with the Director of SEO

  • Lead and oversee a team of three SEO specialists across 6 markets

  • Foster collaboration and establish effective workflows with product and content teams to ensure successful implementation of targeted improvements

  • Identify and implement enhanced methods of cooperation with other teams, such as conducting SEO workshops and developing streamlined processes

  • Deliver regular, comprehensive data analysis, including ad-hoc reports, post-campaign analysis, and commentary on performance

  • Take charge of our SEO optimization endeavors by formulating and rigorously testing data-backed hypotheses using testing tools

  • Effectively communicate performance outcomes to senior business leaders, offering actionable insights

  • Collaborate with outreach and digital PR teams to execute impactful link-building campaigns

  • Stay abreast of industry trends and best practices in SEO and content marketing, actively sharing knowledge and insights with internal teams

Job requirements

  • A strong understanding of SEO and demonstrable success, ideally in a fast-paced Sass organisation
  • 4+ years of experience in an SEO role, with management experience

  • Ability to work autonomously and own projects from start to finish

  • Strong organisational skills, ability to prioritise and manage a large workload

  • Knowledge of SEO tools such as Screaming frog/ Google Analytics / SEMrush / Ahrefs / Google Search Console, Majestic etc

  • Data driven and ability to contextualize complex data

Why you’ll enjoy working at the Instapro Group

You can make an Impact. Joining Instapro Group is an opportunity to help crack the code in one of the last big industries to become digital-first. We’re leaders in our markets, yet small enough for everyone to make a real difference.

We care. We don’t believe in one size fits all. Whether it’s flexibility in your working hours, your location, or opportunities to advance and grow, you’ll find a supportive and open culture designed to help our team members thrive.

These are the benefits you'll enjoy:

  • Highly competitive salary package

  • Hybrid work environment

  • Eligibility to receive a grant of restrictive stock units

  • Mental health support 

  • Training support

  • Regular team events

These are the values that guide everything we do:

  • We put integrity first. We are clear and open about our intent and actions, and we honour our commitments.
  • We are inclusive. Everyone is different and these differences make us stronger together. Everyone belongs here.
  • We are all stewards. We give our best effort and consider the interests of the entire company.
  • We follow the evidence. We are evidence-based and pragmatic in our decision-making.
  • We never stop learning. We are open minded and curious and we learn from our successes as well as our failures.
  • We win as a team. We collaborate with and earn trust from our colleagues by supporting one another and communicating openly.

Interested in applying? Submit your application below and we will get back to you.


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Good to know...

Do you offer remote work?

You need to already be based in one of our office locations or be willing to relocate to one of them.

We have a hybrid-work policy, which means that it’s up to you whether you prefer to work onsite or feel more comfortable working from home. However, in some roles, we might be looking for people living in the same region. You can have a look at what locations we are active in via the button below.

Do you offer a relocation package and visa sponsorship?

Yes and yes.

For applicants relocating to our German or Dutch offices, we provide financial relocation assistance and step-by-step guidance to support you in your relocation journey.

We also provide visa sponsorship for our German and Dutch offices. Currently, visa sponsorship for the French office is not possible.

How should I prepare for an interview?

Please go through the job description once again and be ready to ask your questions to help yourself better understand if our environment matches your expectations.

You can visit Instapro Group's other web spaces, such as our LinkedIn page, to get a feel for our vibe.

What does an interviewing process generally look like?

Our interviewing processes can slightly differ depending on the department. The three things that are consistent across every process are a talk with the hiring manager in the early phase of the process, a team interview in the middle, and a culture interview at a later phase of the process. To find out more about our cultural values, you can click here.