Hi from the Instapro Group 👋🏼
We're the technology company behind a home services revolution. Our mission is to help tradespeople get the work they want and homeowners hire the tradespeople they need.
At Instapro, every team member’s perspective and experience advances our mission. We are committed to creating a workplace that reflects the communities we serve. We work hard to mitigate biases in our recruitment process and foster a welcoming and inclusive environment.
Instapro Group operates market-leading brands in France (Travaux.com), Italy (instapro.it), the Netherlands (Werkspot.nl), Germany (MyHammer.de), Austria (MyHammer.at), the United Kingdom (Mybuilder.com), and Canada (Homestars.com). We are part of IAC / ANGI Home Services. We are an online marketplace to find tradespeople for all your home improvement jobs.
With our driven and distributed team of 520 professionals in our offices in Germany (Berlin), the Netherlands (Amsterdam), the UK (London), France (Aix-en-Provence), and Canada (Toronto), we are working towards our mission every day to build a reliable & fair marketplace where tradespeople can find quality work & homeowners can hire quality tradespeople.
We want to continue to grow and further consolidate our market position. We are thus actively searching for an SEO Specialist (English). We are looking for a person who can contribute to our SEO and content strategy, address SEO opportunities, and create appealing and SEO friendly content. The ideal candidate is an SEO professional that likes working within a team, has an eye for detail and a hands-on mentality. You will be working in a team of 6 SEO Specialists, reporting to the SEO Manager.
Your role includes the following:
Work closely with other SEO Specialists from our other markets to improve our organic performance collaboratively
Identify SEO shortcomings/opportunities through data and insights and translate into strategy
Monitor SEO performance and other business metrics, identify fluctuations in time
Collaborate with Product to ensure correct implementation and making sure that projects align with our wider SEO objectives
Manage external content partners: write briefings, coordinate and review content publishing
Edit / publish editorial content and guard quality, brand and SEO value
Run ongoing audits and make sure that our platform is technically optimised
Research, monitor and analyse competitor strategies to inform strategic initiatives
Native English speaker
Minimum 2 years experience in SEO, preferably in-house
Track record of deploying data-driven SEO strategies that have tangibly improved organic search performance
Experience in developing partner relationships
Experience with AI/ChatGPT, e.g., content creation, integration with other SEO processes
Data and evidence driven: you base your strategy objectively on existing or proven data
In-depth experience with website & analytics tools (e.g., SEMRush, Screaming Frog, Majestic, Google Search Console, Looker Studio)
Up to date with the latest trends and best practices in SEO
Experience working with stakeholders in order to solve SEO and user experience related challenges
Collaborative by nature with strong communication skills
A hands-on and can do mentality with eagerness to learn and grow
Proactive and thinking out of the box mentality
Bonus points if you speak Italian
You can make an Impact. Joining Instapro Group is an opportunity to help crack the code in one of the last big industries to become digital-first. We’re leaders in our markets, yet small enough for everyone to make a real difference.
We care. We don’t believe in one size fits all. Whether it’s flexibility in your working hours, your location, or opportunities to advance and grow, you’ll find a supportive and open culture designed to help our team members thrive.
These are the benefits you'll enjoy:
Highly competitive salary package
Hybrid work environment
Hybrid allowance/benefit
Temporary work from abroad policy
Mental health support
Regular team and social events
Further benefits depending on location
These are the values that guide everything we do:
We put integrity first. We are authentic, transparent and respectful.
We are all stewards. We are stewards of the company on behalf of all stakeholders.
We follow the evidence. We are objective, evidence-based and pragmatic in our decision-making.
We never stop learning. We are open-minded and curious.
We win together. We collaborate and earn trust with our colleagues.
We are inclusive. We are committed to building a diverse and inclusive company.
Read our values in full here
Interested in applying? Submit your application below and we will get back to you.
or
Your application has been successfully submitted!
You need to be based in one of our office locations or be willing to relocate to one of them.
We have a hybrid-work model, which means that it’s up to you whether you prefer to work onsite or feel more comfortable working from home. However, in some roles, we might be looking for people to come to the office more regularly. You can have a look at what locations we are active in via the button below.
Please go through the job description once again and be ready to ask your questions to help yourself better understand if our environment matches your expectations.
You can visit Instapro Group's other web spaces, such as our LinkedIn page, to get a feel for our vibe.
Our interviewing processes can differ slightly depending on the department. The three steps that are consistent for every vacancy are a talk with the hiring manager at the beginning, a team interview in the middle, and an elevator interview at a later phase of the process. The best way to prepare for an elevator interview is to go over our values.
